Rivac LabsOutbound Strategist
Most outbound fails because it's a spray of generic emails against a purchased list, not because outbound itself doesn't work. This service builds a signal-based prospecting engine — tracking hiring, funding, tech-stack, and intent signals to know exactly who's ready to buy and why — then wires those signals into multi-channel sequences across email, LinkedIn, and phone built around a tightly defined ideal customer profile. It's for teams whose pipeline has gone quiet or plateaued and need a repeatable way to fill it with accounts that actually convert, not just accounts that reply. The result is a documented ICP, a live signal-tracking setup, and sequences your reps can run without reinventing prospecting every quarter.
How We’d Approach This
A clear, staged plan — not a black box
- 1
Diagnose the current ICP definition, list sources, and reply and meeting rates to find where the prospecting motion is leaking.
- 2
Pilot a signal-based list and a single sequence against one segment to prove out response and meeting-booked rates before scaling spend.
- 3
Review pilot results with sales leadership and tighten the ICP, messaging, and channel mix based on what actually booked meetings.
- 4
Launch the full multi-channel cadence across target accounts and operate the signal feed and sequence performance on an ongoing basis.
What You Get
Deliverables from this engagement
- Documented and validated ideal customer profile (ICP)
- Live signal-tracking setup covering hiring, funding, and tech-stack changes
- Multi-channel outreach sequences ready to run in your outreach tool
- Weekly response- and meeting-booked reporting
Six Ways We Could Architect This
Different engagement, different build — pick the shape that fits
There’s more than one way to deliver on this service. Browse a few of the ways we’d structure the work, depending on your speed, budget, and integration needs.
Ready to get started?
Tell us what you’re trying to get done and we’ll help you find the highest-leverage place to start — scoped small enough to prove itself before you commit to anything bigger.
Talk to us about Outbound StrategistMost engagements like this start as a $500–$2,500 pilot — see full pricing.