Social Media Strategist
This is the strategic layer that sits above individual platform execution — deciding which platforms deserve investment, how campaigns tie together across them, and how social supports the rest of the business rather than running as an island. We build a cross-platform plan grounded in where your actual audience spends time and what each platform is realistically capable of delivering for you, then design campaigns that reuse creative intelligently instead of reinventing content for every channel. It solves the common problem of social efforts that are busy but incoherent — a dozen posts a week with no shared strategy behind them.
How We’d Approach This
A clear, staged plan — not a black box
- 1
Diagnose current platform performance and audience overlap to decide where to focus
- 2
Pilot one integrated campaign across 2-3 priority platforms to validate the cross-platform approach
- 3
Review results against both platform-specific and overall campaign goals
- 4
Build a documented cross-platform strategy and calendar for ongoing operation
What You Get
Deliverables from this engagement
- A platform-prioritization analysis and rationale
- An integrated cross-platform campaign plan
- A shared content calendar across all active platforms
- A strategy document your internal team can execute against
Six Ways We Could Architect This
Different engagement, different build — pick the shape that fits
There’s more than one way to deliver on this service. Browse a few of the ways we’d structure the work, depending on your speed, budget, and integration needs.
Ready to get started?
Tell us what you’re trying to get done and we’ll help you find the highest-leverage place to start — scoped small enough to prove itself before you commit to anything bigger.
Talk to us about Social Media StrategistMost engagements like this start as a $500–$2,500 pilot — see full pricing.