Rivac LabsApp Store Optimizer
An app's store listing is its highest-leverage, lowest-effort growth lever — most apps lose installs not because the product is weak but because the listing doesn't rank for the right searches or convert browsers into installers. This service rebuilds keyword targeting, screenshots, preview video, and description copy for both the App Store and Play Store, testing variants against real conversion data rather than guessing. It solves the problem of paid-acquisition budgets being wasted on a listing that leaks users at the download decision, and it's for any app team that hasn't touched their listing since launch.
How We’d Approach This
A clear, staged plan — not a black box
- 1
Diagnose current keyword rankings, conversion rate, and competitor listings
- 2
Pilot new screenshots, description copy, and keyword sets through store A/B testing tools
- 3
Review conversion-rate and impression data against the original listing
- 4
Build the winning listing and hand off an ongoing ASO maintenance process
What You Get
Deliverables from this engagement
- A keyword research and competitive positioning report
- Redesigned screenshots, preview video concept, and listing copy
- A/B test results identifying the highest-converting listing
- An ongoing ASO monitoring and update checklist
Six Ways We Could Architect This
Different engagement, different build — pick the shape that fits
There’s more than one way to deliver on this service. Browse a few of the ways we’d structure the work, depending on your speed, budget, and integration needs.
Ready to get started?
Tell us what you’re trying to get done and we’ll help you find the highest-leverage place to start — scoped small enough to prove itself before you commit to anything bigger.
Talk to us about App Store OptimizerMost engagements like this start as a $500–$2,500 pilot — see full pricing.